Current "Bling Dreams" are not making us happy, economically viable, or environmentally sustainable. How can we reimagine prosperity? Dematerialize our images of success? Let's learn from behavior change successes to co-create a New American Dream together.
Peggy Liu, Chairperson of JUCCCE, leads a coalition in accelerating the greening of China and in fostering international collaboration with China. JUCCCE creates systemic change in sustainable cities, sustainable consumerism and smart grid, and most noted for its multi-sector convening power. She is an executive adviser to Marks & Spencer and HP, a member of the World Economic Forum's Global Agenda Council on Sustainable Consumption, a WEF Young Global Leader. Honors include the Hillary Step for Climate Change Solutions, a Time Magazine Hero of the Environment, a China top innovative business leader by China Business News, and China's "Green Goddess" by Global Times.